Trademark owner · USPTO register · rebuilt nightly

General RE Corporation

53 live US trademarks, filing since 1979. 1 new application filed this year.

Live marks
53
registered + pending
Registered
52
on the Principal Register
Pending
1
applications in progress
Filed in 2026
1
by filing date
Classes used
6
of 45 Nice classes
First filing
1979
47 years on the register
At a glanceplain-language reads of the register
Mostly insurance & finance: 33 of 53 live marks are in Class 36. Paper & printed matter (Class 16) is next with 9.
8 registrations have a maintenance filing due in the next 12 months.
Filing activityapplications per year, by filing date
0 6 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 1 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What General RE Corporation filed most recently.

MarkClassFiledBasisStatusSerial
THE DIRECT PATH FOR MUTUAL SUCCESS 36 Jan 7, 2026 — pending 99582636
GENESIS 41 Oct 11, 2021 — registered Nov 1 97068996
GEN RE 9 Dec 14, 2020 — registered Sep 28 90379770
NEW ENGLAND ASSET MANAGEMENT 36 Oct 25, 2018 — registered Jul 9 88169393
GENSTAR 36 Nov 15, 2017 — registered Jan 22 87685859
NEAM NEW ENGLAND ASSET MANAGEMENT 16 Jul 12, 2016 — registered Feb 28 87101126
NEAM NEW ENGLAND ASSET MANAGEMENT 35 Jul 11, 2016 — registered Feb 28 87099706
NEAM NEW ENGLAND ASSET MANAGEMENT 36 Jul 11, 2016 — registered Feb 28 87099721
GENERAL STAR CONNECT 42 Nov 17, 2015 — registered Jun 14 86823075
NEAM NEW ENGLAND ASSET MANAGEMENT 36 Sep 30, 2015 — registered Sep 6 86773849
Maintenance windows aheadnext 12 months · from registration dates
PARTNERSHIP AT WORK · Reg. 5,147,508 · registered Feb 2017
Section 8 & 9 renewal (year 10)
Feb 21, 2026 → Feb 21, 2027
NEAM NEW ENGLAND ASSET MANAGEMENT · Reg. 5,150,577 · registered Feb 2017
Section 8 & 9 renewal (year 10)
Feb 28, 2026 → Feb 28, 2027
NEAM NEW ENGLAND ASSET MANAGEMENT · Reg. 5,150,578 · registered Feb 2017
Section 8 & 9 renewal (year 10)
Feb 28, 2026 → Feb 28, 2027
NEAM NEW ENGLAND ASSET MANAGEMENT · Reg. 5,150,611 · registered Feb 2017
Section 8 & 9 renewal (year 10)
Feb 28, 2026 → Feb 28, 2027
GENERAL STAR · Reg. 2,059,446 · registered May 1997
Section 8 & 9 renewal (year 30)
May 6, 2026 → May 6, 2027
GENERAL RE · Reg. 2,064,414 · registered May 1997
Section 8 & 9 renewal (year 30)
May 27, 2026 → May 27, 2027
GEN RE · Reg. 6,499,925 · registered Sep 2021
Section 8 declaration (years 5–6)
Sep 28, 2026 → Sep 28, 2027
CONFER · Reg. 1,461,267 · registered Oct 1987
Section 8 & 9 renewal (year 40)
Oct 13, 2026 → Oct 13, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
GENERAL RE CORPORATION · 53 live marks
included
General Motors LLC · 514 live marks · may be a related company
separate page
General Electric Company · 199 live marks · may be a related company
separate page
General Cigar Co., Inc. · 157 live marks · may be a related company
separate page
General Mills Marketing, Inc. · 152 live marks · may be a related company
separate page
General Mills IP Holdings II, LLC · 117 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About General RE Corporation trademarks.

How many trademarks does General RE Corporation have?

53 live US trademarks as of October 23, 2026: 52 registered and 1 pending applications. 1 were filed in 2026 so far.

What does General RE Corporation sell, according to its trademarks?

Mostly insurance & finance (Class 36, 33 live marks). Also paper & printed matter (Class 16) and education & entertainment (Class 41).

Who owns the GENERAL REINSURANCE trademark?

GENERAL REINSURANCE is owned by General RE Corporation. It was registered on December 14, 1982 (Reg. No. 1219925) and is live. The same owner holds 52 other live US marks.

When did General RE Corporation first file a trademark?

Its oldest live US filing dates from 1979: GENERAL REINSURANCE, filed August 1, 1979.

Know the morning after General RE Corporation files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.