Diageo North America, Inc.
238 live US trademarks, filing since 1905. The 9th largest trademark holder in Class 33 (wines & spirits). 9 new applications filed this year.
On the register as DIAGEO NORTH AMERICA, INC. · DIAGEO NORTH AMERICA. INC.
Marks held on the register, by filing date. 2026 is year to date.
A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.
What Diageo North America, Inc. filed most recently.
| Mark | Class | Filed | Basis | Status | Serial |
|---|---|---|---|---|---|
| STITZEL RESERVE | 33 | Jul 17, 2026 | — | published · closes Nov 12 | 99946482 |
| SMIRNOFF ACT ACCORDINGLY | 32, 33 | Jul 15, 2026 | — | pending | 99941559 |
| THE OFFICIAL PARTNER OF THE PREGAME | 32, 33 | May 27, 2026 | intent to use | published · closes Nov 19 | 99848270 |
| COURTSIDE | 33 | Apr 24, 2026 | — | published · closes Nov 5 | 99785413 |
| CM | 32 | Mar 26, 2026 | — | pending | 99726028 |
| LIL' BOOTY POCKET DRINKS | 33 | Mar 17, 2026 | intent to use | published | 99706986 |
| MEGA MRGZ | 32, 33 | Feb 26, 2026 | — | abandoned Oct 16 | 99671372 |
| FRACTION | 33 | Feb 26, 2026 | — | published | 99671379 |
| BUILT TO SIP | 33 | Feb 19, 2026 | — | published | 99660838 |
| HUSH PUPPY | 33 | Feb 6, 2026 | — | pending | 99638004 |
Anyone who believes they would be harmed by registration can oppose during this window.
Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.
A filing missed by the due date enters a six-month grace period, then the registration cancels.
Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.
About Diageo North America, Inc. trademarks.
How many trademarks does Diageo North America, Inc. have?
238 live US trademarks as of October 23, 2026: 198 registered and 40 pending applications. 9 were filed in 2026 so far.
What does Diageo North America, Inc. sell, according to its trademarks?
Mostly wines & spirits (Class 33, 179 live marks). Also beers & soft drinks (Class 32) and education & entertainment (Class 41).
Who owns the I.W. HARPER trademark?
I.W. HARPER is owned by Diageo North America, Inc.. It was registered on January 2, 1906 (Reg. No. 0048571) and is live. The same owner holds 237 other live US marks.
When did Diageo North America, Inc. first file a trademark?
Its oldest live US filing dates from 1905: I.W. HARPER, filed July 3, 1905.
Know the morning after Diageo North America, Inc. files.
Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.
Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.