Trademark owner · USPTO register · rebuilt nightly

Choice Brands Unlimited, LLC

10 live US trademarks, filing since 2012.

Live marks
10
registered + pending
Registered
10
on the Principal Register
Pending
0
applications in progress
Filed in 2026
0
by filing date
Classes used
6
of 45 Nice classes
First filing
2012
14 years on the register
At a glanceplain-language reads of the register
Mostly leather goods: 9 of 10 live marks are in Class 18. Common metals (Class 6) is next with 3.
3 registrations have a maintenance filing due in the next 12 months, 2 already in the grace period.
Filing activityapplications per year, by filing date
0 6 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Choice Brands Unlimited, LLC filed most recently.

MarkClassFiledBasisStatusSerial
OZARK 18, 21 May 7, 2021 — registered May 24 90696799
STRETCHX 9, 18 Oct 19, 2020 — registered Mar 15 90263482
TABELO 6, 18 Oct 14, 2020 — registered Aug 8 90254555
DEFENDER 18 May 22, 2020 — registered Apr 12 88929061
WIKSMART 18 May 22, 2020 — registered Mar 16 88929097
OEQ 18, 25 May 4, 2020 — registered Jun 21 88899488
OAK EQUESTRIAN 18, 25 May 4, 2020 — registered Jun 21 88899512
GATSBY 6, 18, 21 May 24, 2019 — registered Jun 2 88445527
DAVINCI 6, 18 May 24, 2019 — registered Jun 2 88445628
SELECT GRILLE 31 Jan 23, 2012 — registered Sep 18 85523055
Maintenance windows aheadnext 12 months · from registration dates
GATSBY · Reg. 6,066,994 · registered Jun 2020
Section 8 declaration (years 5–6) · in grace period until Dec 2, 2026
Jun 2, 2025 → Jun 2, 2026
DAVINCI · Reg. 6,066,995 · registered Jun 2020
Section 8 declaration (years 5–6) · in grace period until Dec 2, 2026
Jun 2, 2025 → Jun 2, 2026
WIKSMART · Reg. 6,296,978 · registered Mar 2021
Section 8 declaration (years 5–6)
Mar 16, 2026 → Mar 16, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
CHOICE BRANDS UNLIMITED, LLC · 10 live marks
included
Choice Hotels International, Inc. · 232 live marks · may be a related company
separate page
Choice Spine, LLC · 26 live marks · may be a related company
separate page
Choice Financial Group · 11 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Choice Brands Unlimited, LLC trademarks.

How many trademarks does Choice Brands Unlimited, LLC have?

10 live US trademarks as of October 23, 2026: 10 registered and 0 pending applications. None have been filed in 2026 so far.

What does Choice Brands Unlimited, LLC sell, according to its trademarks?

Mostly leather goods (Class 18, 9 live marks). Also common metals (Class 6) and housewares & glass (Class 21).

Who owns the SELECT GRILLE trademark?

SELECT GRILLE is owned by Choice Brands Unlimited, LLC. It was registered on September 18, 2012 (Reg. No. 4209325) and is live. The same owner holds 9 other live US marks.

When did Choice Brands Unlimited, LLC first file a trademark?

Its oldest live US filing dates from 2012: SELECT GRILLE, filed January 23, 2012.

Know the morning after Choice Brands Unlimited, LLC files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.