Avon Products, Inc.
10 live US trademarks, filing since 1966.
Marks held on the register, by filing date. 2026 is year to date.
A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.
What Avon Products, Inc. filed most recently.
| Mark | Class | Filed | Basis | Status | Serial |
|---|---|---|---|---|---|
| PROTINOL | 1 | Dec 8, 2022 | — | abandoned Oct 13 | 97709477 |
| AVON ULTRA TOUCH | 3 | Nov 6, 1981 | — | pending | 73336013 |
| LICK-UP STICKS | 3 | Mar 25, 1981 | — | pending | 73302784 |
| ODYSSEY | 3 | Dec 12, 1980 | — | pending | 73289588 |
| AVON LOVEJOY | 3 | May 28, 1974 | — | registered Jul 1 | 73022488 |
| MOISTURE SHEEN | 3 | Apr 27, 1973 | — | registered Jan 22 | 72455726 |
| FLOWING BEAUTY | 3 | Nov 8, 1972 | — | registered Apr 9 | 72440541 |
| PRIVILEGE | 3 | Jun 10, 1969 | — | registered Jan 19 | 72329561 |
| MOPPET | 3 | Jun 28, 1968 | — | registered Sep 2 | 72301571 |
| LORELEI | 3 | Jun 3, 1966 | — | registered Nov 7 | 72247176 |
Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.
About Avon Products, Inc. trademarks.
How many trademarks does Avon Products, Inc. have?
10 live US trademarks as of October 23, 2026: 7 registered and 3 pending applications. None have been filed in 2026 so far.
What does Avon Products, Inc. sell, according to its trademarks?
Mostly cosmetics & cleaning (Class 3, 10 live marks).
Who owns the LORELEI trademark?
LORELEI is owned by Avon Products, Inc.. It was registered on November 7, 1967 (Reg. No. 0838516) and is live. The same owner holds 9 other live US marks.
When did Avon Products, Inc. first file a trademark?
Its oldest live US filing dates from 1966: LORELEI, filed May 31, 1966.
Know the morning after Avon Products, Inc. files.
Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.
Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.