Amplitude

amplitude.com · facts updated 13 minutes ago

Privacy facts at a glance

Jurisdictions: US · EU · DE
Subprocessors: 9
Retention: Amplitude offers 'Event retention controls' to control how long event data lives in a customer's Amplitude instance via Time to Live functionality, but no specific retention period in days is stated.
Breach notification: The DPA references a 'Personal Data Breach' definition but no specific notification hour SLA is stated in the excerpts provided.
Transfer mechanism: SCCs (2021 Standard Contractual Clauses) and Data Privacy Framework (EU-U.S., UK Extension, Swiss-U.S.)
DPA available: Yes
GDPR addressed: Yes
CCPA addressed: Yes

Named subprocessors

Amazon Web Services Datadog, Inc. Google, LLC OpenAI, LLC Snowflake Computing, Inc. Wiz, Inc. Fivetran Inc.

Tracked documents

https://amplitude.com/privacy/archive/2025-12 checked 18 minutes ago

https://amplitude.com/terms checked 23 minutes ago

Data processing agreement

https://amplitude.com/dpa checked 13 minutes ago

Subprocessor list

https://amplitude.com/subprocessor-list checked 19 hours ago

Security / trust page

https://amplitude.com/security-and-privacy checked 1 hour ago

Recent changes

minor Data processing agreement 13 minutes ago

Amplitude's DPA footer was reformatted with no substantive content changes, only minor layout adjustments to navigation and copyright elements.

minor Privacy policy 18 minutes ago

Amplitude's privacy policy footer was reformatted with no substantive content changes, only minor structural adjustments to navigation and footer links.

minor Terms of service 23 minutes ago

Amplitude's Terms of Service footer was reformatted with minor structural changes to navigation link presentation, with no substantive content changes.

minor Security / trust page 1 hour ago

Amplitude's security/trust page footer was reformatted with minor structural changes to the navigation and copyright section, with no substantive content changes.

Public summary; per-account review history visible to subscribers tracking this vendor.

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