Trademark owner · USPTO register · rebuilt nightly

Sara LEE Foods, LLC

96 live US trademarks, filing since 1964. The 22nd largest trademark holder in Class 29 (meats & processed foods). 7 new applications filed this year.

Live marks
96
registered + pending
Registered
82
on the Principal Register
Pending
14
applications in progress
Filed in 2026
7
by filing date
Classes used
6
of 45 Nice classes
First filing
1964
62 years on the register
At a glanceplain-language reads of the register
Mostly meats & processed foods: 78 of 96 live marks are in Class 29. Staple foods (Class 30) is next with 25.
Filing faster than usual: 7 applications so far in 2026 against a yearly average of 1.9.
8 registrations have a maintenance filing due in the next 12 months.
1 mark was abandoned, cancelled or expired in the last 12 months.
Filing activityapplications per year, by filing date
0 7 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 7 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Sara LEE Foods, LLC filed most recently.

MarkClassFiledBasisStatusSerial
BARN TO TABLE 29, 30 Oct 2, 2026 — pending 50142394
JIMMY DEAN 29 Aug 3, 2026 — pending 50028296
LA ITALIA 29 Jul 16, 2026 — pending 99944671
JIMMY DEAN 30 May 26, 2026 — published 99845621
STATE FAIR BRAND 30 Apr 7, 2026 — published 99749084
SIMPLE SCRAMBLES 30 Mar 23, 2026 — registered Oct 6 99718156
JIMMY DEAN 30 Mar 23, 2026 — registered Sep 15 99718205
HILLSHIRE 29 Aug 12, 2025 — published 99332400
JIMMY DEAN SIGNATURE 29, 30 Aug 11, 2025 — published 99331090
HILLSHIRE RESERVE 29, 30 Mar 12, 2025 — published 99080191
Recently registeredlast 12 months
SIMPLE SCRAMBLES · Cl. 30 · Reg. 8,484,546
Oct 6, 2026
JIMMY DEAN · Cl. 30 · Reg. 8,437,043
Sep 15, 2026
OH, HILL YEAH. · Cl. 29 · Reg. 8,118,806
Jan 27, 2026

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
POPLAR · Reg. 3,180,674 · registered Dec 2006
Section 8 & 9 renewal (year 20)
Dec 5, 2025 → Dec 5, 2026
HILLSHIRE FARM · Reg. 6,234,983 · registered Dec 2020
Section 8 declaration (years 5–6)
Dec 29, 2025 → Dec 29, 2026
BUTCHER FRESH · Reg. 2,029,666 · registered Jan 1997
Section 8 & 9 renewal (year 30)
Jan 14, 2026 → Jan 14, 2027
BALL PARK BRAND · Reg. 5,133,825 · registered Jan 2017
Section 8 & 9 renewal (year 10)
Jan 31, 2026 → Jan 31, 2027
TODAY'S YOUR DAY TO SHINE ON · Reg. 6,278,285 · registered Feb 2021
Section 8 declaration (years 5–6)
Feb 23, 2026 → Feb 23, 2027
R.B. RICE · Reg. 1,432,103 · registered Mar 1987
Section 8 & 9 renewal (year 40)
Mar 10, 2026 → Mar 10, 2027
KAHN'S · Reg. 1,064,015 · registered Apr 1977
Section 8 & 9 renewal (year 50)
Apr 19, 2026 → Apr 19, 2027
BUTCHER'S RECIPE · Reg. 2,058,106 · registered Apr 1997
Section 8 & 9 renewal (year 30)
Apr 29, 2026 → Apr 29, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Lapsed or droppedstatus changes · last 12 months
JIMMY DEAN · Cl. 29 · was registered
cancelled Oct 19

Recorded as the nightly register update observes them. A cancelled or expired mark no longer blocks a new filing of the same name.

Names on the registerwhat this page merges, and what it leaves out
SARA LEE FOODS, LLC · 96 live marks
included
Sara LEE Frozen Bakery, LLC · 12 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Sara LEE Foods, LLC trademarks.

How many trademarks does Sara LEE Foods, LLC have?

96 live US trademarks as of October 23, 2026: 82 registered and 14 pending applications. 7 were filed in 2026 so far.

What does Sara LEE Foods, LLC sell, according to its trademarks?

Mostly meats & processed foods (Class 29, 78 live marks). Also staple foods (Class 30) and electronics & software (Class 9).

Who owns the STATE FAIR trademark?

STATE FAIR is owned by Sara LEE Foods, LLC. It was registered on September 5, 1967 (Reg. No. 0834844) and is live. The same owner holds 95 other live US marks.

When did Sara LEE Foods, LLC first file a trademark?

Its oldest live US filing dates from 1964: STATE FAIR, filed November 24, 1964.

Know the morning after Sara LEE Foods, LLC files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.