DR Pepper/Seven UP, Inc.
101 live US trademarks, filing since 1893. The 18th largest trademark holder in Class 32 (beers & soft drinks). 3 new applications filed this year.
Marks held on the register, by filing date. 2026 is year to date.
A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.
What DR Pepper/Seven UP, Inc. filed most recently.
| Mark | Class | Filed | Basis | Status | Serial |
|---|---|---|---|---|---|
| DRY TIME IS MY TIME | 32 | Mar 6, 2026 | — | pending | 99686688 |
| FLIP THE SIP. LIME OVER LEMON. | 32 | Mar 6, 2026 | — | published | 99687122 |
| 7UP FLIP THE SIP | 32 | Mar 6, 2026 | — | published | 99687128 |
| DATA DRIVEN SIP | 35 | Dec 12, 2025 | — | published | 99545348 |
| IT'S FLAVOR SEASON | 32 | Jul 25, 2025 | — | registered Sep 8 | 99303033 |
| DR PEPPER | 30 | Feb 21, 2025 | — | published | 99051283 |
| PLAYOFFUARY | 32 | Jun 18, 2024 | — | published | 98606125 |
| BE UPTIMISTIC | 32 | Feb 9, 2024 | — | registered Jan 27 | 98399435 |
| IT'S A PEPPER THING | 32 | Dec 15, 2023 | — | registered Aug 18 | 98316780 |
| TASTES LIKE SUMMER SHOULD | 32 | Aug 2, 2023 | — | registered Jan 28 | 98112991 |
Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.
A filing missed by the due date enters a six-month grace period, then the registration cancels.
About DR Pepper/Seven UP, Inc. trademarks.
How many trademarks does DR Pepper/Seven UP, Inc. have?
101 live US trademarks as of October 23, 2026: 95 registered and 6 pending applications. 3 were filed in 2026 so far.
What does DR Pepper/Seven UP, Inc. sell, according to its trademarks?
Mostly beers & soft drinks (Class 32, 72 live marks). Also staple foods (Class 30) and clothing & footwear (Class 25).
Who owns the HIRES ROOTBEER. trademark?
HIRES ROOTBEER. is owned by DR Pepper/Seven UP, Inc.. It was registered on January 16, 1894 (Reg. No. 0024058) and is live. The same owner holds 100 other live US marks.
When did DR Pepper/Seven UP, Inc. first file a trademark?
Its oldest live US filing dates from 1893: HIRES ROOTBEER., filed April 12, 1893.
Know the morning after DR Pepper/Seven UP, Inc. files.
Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.
Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.