Deseret Book Company
66 live US trademarks, filing since 1984. 4 new applications filed this year.
On the register as Deseret Book Company · DESERET BOOK COMPANY, INC.
Marks held on the register, by filing date. 2026 is year to date.
A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.
What Deseret Book Company filed most recently.
| Mark | Class | Filed | Basis | Status | Serial |
|---|---|---|---|---|---|
| DB | 14, 16, 18, 19, 21, 25, 28, 30 | Feb 3, 2026 | — | pending | 99631327 |
| DB OVERFLOW | 35 | Jan 13, 2026 | — | published | 99553507 |
| BEST FRIENDS DOG TALES | 9, 16 | Jan 7, 2026 | — | pending | 99582353 |
| BEST FRIENDS DOG TALES | 9, 16 | Jan 7, 2026 | — | pending | 99582363 |
| DB OVERFLOW BY DESERET BOOK | 35 | Dec 17, 2025 | — | published | 99553399 |
| PROPER ROMANCE PURELY ROMANTIC. PERFECTLY PROPER. | 21 | Jul 22, 2025 | — | registered Sep 15 | 99297030 |
| PROPER ROMANCE | 21, 24 | Jul 22, 2025 | — | registered Jan 13 | 99297088 |
| PURELY ROMANTIC. PROPER ROMANCE PERFECTLY PROPER. | 21 | Jul 22, 2025 | — | registered Sep 15 | 99297153 |
| PURELY ROMANTIC. PERFECTLY PROPER. | 21 | Jul 22, 2025 | — | registered Sep 15 | 99297210 |
| ELEVATE YOUR DESSERTS | 21 | Jul 22, 2025 | — | registered Jan 13 | 99297247 |
Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.
A filing missed by the due date enters a six-month grace period, then the registration cancels.
Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.
About Deseret Book Company trademarks.
How many trademarks does Deseret Book Company have?
66 live US trademarks as of October 23, 2026: 55 registered and 11 pending applications. 4 were filed in 2026 so far.
What does Deseret Book Company sell, according to its trademarks?
Mostly electronics & software (Class 9, 24 live marks). Also paper & printed matter (Class 16) and education & entertainment (Class 41).
Who owns the DESERET BOOK trademark?
DESERET BOOK is owned by Deseret Book Company. It was registered on February 4, 1986 (Reg. No. 1381113) and is live. The same owner holds 65 other live US marks.
When did Deseret Book Company first file a trademark?
Its oldest live US filing dates from 1984: DESERET BOOK, filed December 28, 1984.
Know the morning after Deseret Book Company files.
Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.
Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.