Trademark owner · USPTO register · rebuilt nightly

Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.)

16 live US trademarks, filing since 2000.

On the register as Compagnie des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) · Compagnie des Montres Longines, Francillon S.A. (Longines Watch Co. Francillon Ltd.)

Live marks
16
registered + pending
Registered
16
on the Principal Register
Pending
0
applications in progress
Filed in 2026
0
by filing date
Classes used
4
of 45 Nice classes
First filing
2000
26 years on the register
At a glanceplain-language reads of the register
Mostly jewelry & watches: 12 of 16 live marks are in Class 14. Electronics & software (Class 9) is next with 4.
2 registrations have a maintenance filing due in the next 12 months.
Filing activityapplications per year, by filing date
0 3 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) filed most recently.

MarkClassFiledBasisStatusSerial
LES GRANDES CLASSIQUES DE LONGINES 14 May 22, 2024 — registered Mar 31 98562933
THE LONGINES AVIGATION WATCH TYPE A-7 14 Mar 26, 2024 — registered Feb 25 98468066
LONGINES 9, 35, 41 Dec 14, 2022 — registered Nov 19 97717412
ELEGANCE IS AN ATTITUDE 14, 35 Nov 23, 2022 — registered Dec 12 97690164
LONGINES 9 Nov 9, 2022 — registered Mar 19 97669918
LINDBERGH 14 Sep 23, 2019 — registered Apr 27 88626715
LONGINES SILVER ARROW 14 May 2, 2017 — registered Apr 13 87433505
LONGINES 9 Jan 5, 2010 — registered Feb 11 77905257
AGASSIZ 14 Dec 11, 2009 — registered Jul 12 77891612
LONGINES PRIMALUNA 14 Aug 11, 2009 — registered May 10 77801474
Recently registeredlast 12 months
LES GRANDES CLASSIQUES DE LONGINES · Cl. 14 · Reg. 8,191,324
Mar 31, 2026

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
LONGINES SILVER ARROW · Reg. 6,322,416 · registered Apr 2021
Section 8 declaration (years 5–6)
Apr 13, 2026 → Apr 13, 2027
LINDBERGH · Reg. 6,331,486 · registered Apr 2021
Section 8 declaration (years 5–6)
Apr 27, 2026 → Apr 27, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
Compagnie des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) · 11 live marks
included
Compagnie des Montres Longines, Francillon S.A. (Longines Watch Co. Francillon Ltd.) · 5 live marks
included
Compagnie Générale Des Etablissements Michelin · 223 live marks · may be a related company
separate page
Compagnie Financiere ET DE Participations Roullier · 34 live marks · may be a related company
separate page
Compagnie Gervais Danone · 22 live marks · may be a related company
separate page
Compagnie Laitiere Europeenne · 19 live marks · may be a related company
separate page
Compagnie DU Ponant · 18 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) trademarks.

How many trademarks does Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) have?

16 live US trademarks as of October 23, 2026: 16 registered and 0 pending applications. None have been filed in 2026 so far.

What does Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) sell, according to its trademarks?

Mostly jewelry & watches (Class 14, 12 live marks). Also electronics & software (Class 9) and advertising & business (Class 35).

Who owns the ELEGANCE IS AN ATTITUDE trademark?

ELEGANCE IS AN ATTITUDE is owned by Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.). It was registered on February 11, 2003 (Reg. No. 2687051) and is live. The same owner holds 15 other live US marks.

When did Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) first file a trademark?

Its oldest live US filing dates from 2000: ELEGANCE IS AN ATTITUDE, filed May 9, 2000.

Know the morning after Compagnie Des Montres Longines, Francillon S.A. (Longines Watch Co., Francillon Ltd.) files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.