Privacy Policy Overview

Disney's privacy policy outlines extensive data collection practices across its family of companies, with mechanisms for personalization and targeted advertising. The policy provides users with various controls over their personal information and acknowledges different privacy rights based on geographical location.
Readability 5.5/10
Word Count 3,450
Reading Time 17 min
Complexity 8.0/10
Data Collection Extensive
Third-Party Sharing Yes

Overall Privacy Score

5.0 out of 10

This policy has some concerning privacy practices.

Key Points

  • Disney collects extensive personal information including registration, transaction, location, and activity data Collection
  • Personal information is shared within The Walt Disney Family of Companies and with third parties in specific circumstances Sharing
  • Disney implements technical, administrative, and physical security measures to protect user information Security
  • Users have controls to manage personal information, targeted advertising preferences, and communications Consent
  • Different privacy rights are available based on geographical location (US, UK, EU, Brazil) Other
  • Additional protections are provided for children's personal information Other

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