Trademark owner · USPTO register · rebuilt nightly

Varsity Spirit LLC

135 live US trademarks, filing since 1968. 11 new applications filed this year.

Live marks
135
registered + pending
Registered
95
on the Principal Register
Pending
40
4 open to opposition
Filed in 2026
11
by filing date
Classes used
17
of 45 Nice classes
First filing
1968
58 years on the register
At a glanceplain-language reads of the register
Mostly education & entertainment: 100 of 135 live marks are in Class 41. Clothing & footwear (Class 25) is next with 43.
Filing faster than usual: 11 applications so far in 2026 against a yearly average of 4.4.
4 marks are open to opposition now; the windows close between Nov 12 and Nov 12.
8 registrations have a maintenance filing due in the next 12 months.
Filing activityapplications per year, by filing date
0 18 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 11 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Varsity Spirit LLC filed most recently.

MarkClassFiledBasisStatusSerial
WHERE TEAMS COME TRUE 41 Sep 12, 2026 — pending 50104520
PCL RISING 25, 41 Sep 8, 2026 — pending 50095925
PCL RISING 25, 41 Aug 31, 2026 — pending 50080982
A VARSITY SPORT BRAND 18, 25, 28, 35, 41 Jul 7, 2026 — pending 99926211
HOUSTON HUSTLE 25, 41 May 1, 2026 — published 99799901
HOUSTON HUSTLE 25, 41 May 1, 2026 — published · closes Nov 12 99799913
KENTUCKY CRUSH 25, 41 May 1, 2026 — published 99799945
KENTUCKY CRUSH 25, 41 May 1, 2026 — published · closes Nov 12 99799980
C 25, 41 May 1, 2026 — published · closes Nov 12 99799987
H 25, 41 May 1, 2026 — published · closes Nov 12 99800057
Open to opposition now30-day windows from publication
HOUSTON HUSTLE · Cl. 25, 41 · published Oct 13
closes Nov 12
KENTUCKY CRUSH · Cl. 25, 41 · published Oct 13
closes Nov 12
C · Cl. 25, 41 · published Oct 13
closes Nov 12
H · Cl. 25, 41 · published Oct 13
closes Nov 12

Anyone who believes they would be harmed by registration can oppose during this window.

Recently registeredlast 12 months
VARSITY YEARBOOK · Cl. 9, 16, 24, 41, 42 · Reg. 8,129,180
Feb 3, 2026
VARSITY BEAUTY · Cl. 3 · Reg. 8,061,358
Dec 9, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
WORLD SERIES OF CHEERLEADING · Reg. 5,095,715 · registered Dec 2016
Section 8 & 9 renewal (year 10)
Dec 6, 2025 → Dec 6, 2026
NCA · Reg. 2,036,638 · registered Feb 1997
Section 8 & 9 renewal (year 30)
Feb 11, 2026 → Feb 11, 2027
SPIRIT WORKS · Reg. 5,177,484 · registered Apr 2017
Section 8 & 9 renewal (year 10)
Apr 4, 2026 → Apr 4, 2027
THE SUMMIT · Reg. 5,222,787 · registered Jun 2017
Section 8 & 9 renewal (year 10)
Jun 13, 2026 → Jun 13, 2027
D2 SUMMIT · Reg. 5,222,798 · registered Jun 2017
Section 8 & 9 renewal (year 10)
Jun 13, 2026 → Jun 13, 2027
FIERCE CONNECTION · Reg. 5,228,261 · registered Jun 2017
Section 8 & 9 renewal (year 10)
Jun 20, 2026 → Jun 20, 2027
UDA · Reg. 3,254,626 · registered Jun 2007
Section 8 & 9 renewal (year 20)
Jun 26, 2026 → Jun 26, 2027
VARSITY · Reg. 2,082,554 · registered Jul 1997
Section 8 & 9 renewal (year 30)
Jul 22, 2026 → Jul 22, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
Varsity Spirit LLC · 135 live marks
included
Varsity Restaurant Group, LLC · 23 live marks · may be a related company
separate page
Varsity Athletic Band, LLC · 13 live marks · may be a related company
separate page
Varsity Tutors, LLC · 13 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Varsity Spirit LLC trademarks.

How many trademarks does Varsity Spirit LLC have?

135 live US trademarks as of October 23, 2026: 95 registered and 40 pending applications. 11 were filed in 2026 so far.

What does Varsity Spirit LLC sell, according to its trademarks?

Mostly education & entertainment (Class 41, 100 live marks). Also clothing & footwear (Class 25) and paper & printed matter (Class 16).

Who owns the CHEERLEADER trademark?

CHEERLEADER is owned by Varsity Spirit LLC. It was registered on April 27, 1971 (Reg. No. 0911544) and is live. The same owner holds 134 other live US marks.

When did Varsity Spirit LLC first file a trademark?

Its oldest live US filing dates from 1968: CHEERLEADER, filed September 13, 1968.

Know the morning after Varsity Spirit LLC files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.