Trademark owner · USPTO register · rebuilt nightly

Ulta Beauty, Inc.

87 live US trademarks, filing since 2000. 7 new applications filed this year.

Live marks
87
registered + pending
Registered
58
on the Principal Register
Pending
29
6 open to opposition
Filed in 2026
7
1 intent to use
Classes used
16
of 45 Nice classes
First filing
2000
26 years on the register
At a glanceplain-language reads of the register
Mostly advertising & business: 57 of 87 live marks are in Class 35. Medical & beauty services (Class 44) is next with 18.
New products ahead: 1 of the 7 filings this year are intent-to-use applications, meaning the goods are not yet on sale.
6 marks are open to opposition now; the windows close between Nov 5 and Nov 19.
8 registrations have a maintenance filing due in the next 12 months, 3 already in the grace period.
Filing activityapplications per year, by filing date
0 12 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 7 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Ulta Beauty, Inc. filed most recently.

MarkClassFiledBasisStatusSerial
WELLNESS 5, 35 May 21, 2026 in use pending 99837835
ULTA BEAUTY MARKETPLACE 35 Mar 5, 2026 — published · closes Nov 5 99685575
WELLNESS BY ULTA BEAUTY FIND YOUR FEEL-GOOD. 5, 35, 44 Feb 18, 2026 — published · closes Nov 12 99658445
FIND YOUR FEEL-GOOD. 5, 35, 44 Feb 18, 2026 — published · closes Nov 12 99658450
WELLNESS BY ULTA BEAUTY 5, 35, 44 Feb 18, 2026 — published · closes Nov 12 99658456
WELLNESS BY ULTA BEAUTY 5, 35, 44 Feb 18, 2026 — published · closes Nov 12 99658461
SEE YOU IN THE CHAIR 3, 35, 44 Feb 2, 2026 intent to use published · closes Nov 19 99628503
ULTA BEAUTY UNLEASHED 35, 44 Oct 27, 2025 — published 99463498
UB MARKETPLACE 35 Sep 23, 2025 — pending 99407897
BEAUTY HAPPENS HERE 3, 5, 35, 44 Sep 18, 2025 — published 99400125
Open to opposition now30-day windows from publication
ULTA BEAUTY MARKETPLACE · Cl. 35 · published Oct 6
closes Nov 5
WELLNESS BY ULTA BEAUTY FIND YOUR FEEL-GOOD. · Cl. 5, 35, 44 · published Oct 13
closes Nov 12
FIND YOUR FEEL-GOOD. · Cl. 5, 35, 44 · published Oct 13
closes Nov 12
WELLNESS BY ULTA BEAUTY · Cl. 5, 35, 44 · published Oct 13
closes Nov 12
WELLNESS BY ULTA BEAUTY · Cl. 5, 35, 44 · published Oct 13
closes Nov 12
SEE YOU IN THE CHAIR · Cl. 3, 35, 44 · published Oct 20
closes Nov 19

Anyone who believes they would be harmed by registration can oppose during this window.

Recently registeredlast 12 months
THE BEAUTY DROPOFF · Cl. 35 · Reg. 8,129,284
Feb 3, 2026
ULTA BEAUTY COMMUNITY · Cl. 42 · Reg. 8,120,789
Jan 27, 2026
ULTA · Cl. 3, 9, 44 · Reg. 8,079,000
Dec 23, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
SPARKED AT ULTA BEAUTY · Reg. 6,131,559 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 18, 2027
Aug 18, 2025 → Aug 18, 2026
SPARKED@ULTABEAUTY THE BRIGHTEST UP & COMERS IGNITE YOUR CURIOSITY · Reg. 6,137,736 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 25, 2027
Aug 25, 2025 → Aug 25, 2026
SPARKED@ULTABEAUTY · Reg. 6,137,737 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 25, 2027
Aug 25, 2025 → Aug 25, 2026
CHOICES FOR YOU & FOR YOUR WORLD · Reg. 6,241,551 · registered Jan 2021
Section 8 declaration (years 5–6)
Jan 5, 2026 → Jan 5, 2027
BEAUTY GEMS · Reg. 5,131,442 · registered Jan 2017
Section 8 & 9 renewal (year 10)
Jan 31, 2026 → Jan 31, 2027
SPARKED @ULTABEAUTY THE BRIGHTEST UP & COMERS. IGNITE YOUR CURIOSITY. · Reg. 6,273,669 · registered Feb 2021
Section 8 declaration (years 5–6)
Feb 16, 2026 → Feb 16, 2027
SPARKED @ULTABEAUTY · Reg. 6,273,670 · registered Feb 2021
Section 8 declaration (years 5–6)
Feb 16, 2026 → Feb 16, 2027
THE SALON AT ULTA BEAUTY · Reg. 5,186,517 · registered Apr 2017
Section 8 & 9 renewal (year 10)
Apr 18, 2026 → Apr 18, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Common questions

About Ulta Beauty, Inc. trademarks.

How many trademarks does Ulta Beauty, Inc. have?

87 live US trademarks as of October 23, 2026: 58 registered and 29 pending applications. 7 were filed in 2026 so far.

What does Ulta Beauty, Inc. sell, according to its trademarks?

Mostly advertising & business (Class 35, 57 live marks). Also medical & beauty services (Class 44) and cosmetics & cleaning (Class 3).

Who owns the ULTA trademark?

ULTA is owned by Ulta Beauty, Inc.. It was registered on November 6, 2001 (Reg. No. 2504336) and is live. The same owner holds 86 other live US marks.

When did Ulta Beauty, Inc. first file a trademark?

Its oldest live US filing dates from 2000: ULTA SALON-COSMETICS-FRAGRANCE, filed December 22, 2000.

Know the morning after Ulta Beauty, Inc. files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.