Trademark owner · USPTO register · rebuilt nightly

Transform SR Brands LLC

193 live US trademarks, filing since 1947. 8 new applications filed this year.

Live marks
193
registered + pending
Registered
174
on the Principal Register
Pending
19
applications in progress
Filed in 2026
8
5 intent to use
Classes used
31
of 45 Nice classes
First filing
1947
79 years on the register
At a glanceplain-language reads of the register
Spread across 31 classes. The largest is Class 35 (advertising & business) with 53 of 193 live marks.
Filing faster than usual: 8 applications so far in 2026 against a yearly average of 3.9.
New products ahead: 5 of the 8 filings this year are intent-to-use applications, meaning the goods are not yet on sale.
8 registrations have a maintenance filing due in the next 12 months, 3 already in the grace period.
Filing activityapplications per year, by filing date
0 11 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 8 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Transform SR Brands LLC filed most recently.

MarkClassFiledBasisStatusSerial
SEARS HOMES 16, 37 Oct 19, 2026 intent to use pending 50169521
SEARS MODERN HOMES 16, 37 Oct 19, 2026 intent to use pending 50169682
SEARS 16, 37 Oct 19, 2026 intent to use pending 50169758
SEARS 35 Oct 19, 2026 intent to use pending 50169798
SEARS MODERN HOMES 35 Oct 19, 2026 intent to use pending 50169841
KENMORE 3, 21 Sep 22, 2026 — pending 50122981
360° POWERWASH 7 Apr 20, 2026 — pending 99774895
TURBOZONE 7 Apr 20, 2026 — published 99774956
SURETRACK 25 Dec 8, 2025 — published 99536372
KENMORE 7 Nov 24, 2025 — published 99513271
Recently registeredlast 12 months
LIVEMORE · Cl. 35, 42, 44 · Reg. 8,178,973
Mar 17, 2026
ACCELA STEAM · Cl. 7 · Reg. 8,138,231
Feb 10, 2026
SEARS HOME ADVANTAGE · Cl. 35 · Reg. 8,064,704
Dec 16, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
DIEHARD · Reg. 6,048,306 · registered May 2020
Section 8 declaration (years 5–6) · in grace period until Nov 5, 2026
May 5, 2025 → May 5, 2026
WE PUT YOUR LIFE IN DRIVE · Reg. 6,050,536 · registered May 2020
Section 8 declaration (years 5–6) · in grace period until Nov 12, 2026
May 12, 2025 → May 12, 2026
SEARS · Reg. 6,175,440 · registered Oct 2020
Section 8 declaration (years 5–6) · in grace period until Apr 13, 2027
Oct 13, 2025 → Oct 13, 2026
ULTRA PLUSH · Reg. 5,083,962 · registered Nov 2016
Section 8 & 9 renewal (year 10)
Nov 15, 2025 → Nov 15, 2026
SIMPLY EMMA · Reg. 5,106,143 · registered Dec 2016
Section 8 & 9 renewal (year 10)
Dec 20, 2025 → Dec 20, 2026
SIMPLY STYLED · Reg. 5,106,414 · registered Dec 2016
Section 8 & 9 renewal (year 10)
Dec 20, 2025 → Dec 20, 2026
ELK WOODS · Reg. 3,209,198 · registered Feb 2007
Section 8 & 9 renewal (year 20)
Feb 13, 2026 → Feb 13, 2027
ROEBUCKS · Reg. 2,040,785 · registered Feb 1997
Section 8 & 9 renewal (year 30)
Feb 25, 2026 → Feb 25, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Common questions

About Transform SR Brands LLC trademarks.

How many trademarks does Transform SR Brands LLC have?

193 live US trademarks as of October 23, 2026: 174 registered and 19 pending applications. 8 were filed in 2026 so far.

What does Transform SR Brands LLC sell, according to its trademarks?

Mostly advertising & business (Class 35, 53 live marks). Also machinery (Class 7) and clothing & footwear (Class 25).

Who owns the KENMORE trademark?

KENMORE is owned by Transform SR Brands LLC. It was registered on November 22, 1949 (Reg. No. 0517739) and is live. The same owner holds 192 other live US marks.

When did Transform SR Brands LLC first file a trademark?

Its oldest live US filing dates from 1947: KENMORE, filed November 1, 1947.

Know the morning after Transform SR Brands LLC files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.