Trademark owner · USPTO register · rebuilt nightly

Transamerica Corporation

117 live US trademarks, filing since 1958. The 30th largest trademark holder in Class 36 (insurance & finance). 3 new applications filed this year.

Live marks
117
registered + pending
Registered
114
on the Principal Register
Pending
3
1 open to opposition
Filed in 2026
3
by filing date
Classes used
8
of 45 Nice classes
First filing
1958
68 years on the register
At a glanceplain-language reads of the register
Mostly insurance & finance: 102 of 117 live marks are in Class 36. Advertising & business (Class 35) is next with 16.
One mark is open to opposition now; the window closes Nov 5.
8 registrations have a maintenance filing due in the next 12 months, 2 already in the grace period.
Filing activityapplications per year, by filing date
0 6 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 3 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Transamerica Corporation filed most recently.

MarkClassFiledBasisStatusSerial
WORLD FINANCIAL GROUP 35 Oct 20, 2026 in use pending 50170782
WFG 35 Oct 20, 2026 in use pending 50170806
WFG 35, 36 Apr 29, 2026 in use published · closes Nov 5 99796055
TRANSAMERICA 16, 35, 36, 41 Apr 15, 2024 — registered Nov 18 98500940
TRANSAMERICA. LIVE YOUR BEST LIFE. 35, 36 Dec 8, 2021 — registered Feb 3 97162712
FIQ 36 Nov 4, 2021 — registered Oct 22 97108956
TRANSAMERICA ADVANTAGE SOLUTION 36 Nov 4, 2021 — registered May 2 97108968
FIQ BY WFG 36 Nov 4, 2021 — registered Nov 26 97109000
TRANSAMERICA EMPLOYEE BENEFITS 36 Aug 4, 2021 — registered Mar 29 90864990
MANAGED ADVICE 36 Apr 12, 2021 — registered Oct 25 90638357
Open to opposition now30-day windows from publication
WFG · Cl. 35, 36 · published Oct 6
closes Nov 5

Anyone who believes they would be harmed by registration can oppose during this window.

Recently registeredlast 12 months
TRANSAMERICA. LIVE YOUR BEST LIFE. · Cl. 35, 36 · Reg. 8,128,350
Feb 3, 2026
TRANSAMERICA · Cl. 16, 35, 36, 41 · Reg. 8,034,228
Nov 18, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
HOSPITAL SELECT · Reg. 6,105,628 · registered Jul 2020
Section 8 declaration (years 5–6) · in grace period until Jan 21, 2027
Jul 21, 2025 → Jul 21, 2026
EXPRESS PROTECT UNDERWRITING · Reg. 6,176,494 · registered Oct 2020
Section 8 declaration (years 5–6) · in grace period until Apr 13, 2027
Oct 13, 2025 → Oct 13, 2026
TRUE · Reg. 5,078,829 · registered Nov 2016
Section 8 & 9 renewal (year 10)
Nov 8, 2025 → Nov 8, 2026
TRANSWARE · Reg. 3,170,495 · registered Nov 2006
Section 8 & 9 renewal (year 20)
Nov 14, 2025 → Nov 14, 2026
TRANSAMERICA PROVIDER SELECT · Reg. 5,115,467 · registered Jan 2017
Section 8 & 9 renewal (year 10)
Jan 3, 2026 → Jan 3, 2027
TRANSCENDER · Reg. 1,424,244 · registered Jan 1987
Section 8 & 9 renewal (year 40)
Jan 6, 2026 → Jan 6, 2027
BE WELL. BUILD WEALTH. · Reg. 6,295,451 · registered Mar 2021
Section 8 declaration (years 5–6)
Mar 16, 2026 → Mar 16, 2027
TRUST GIC · Reg. 2,052,960 · registered Apr 1997
Section 8 & 9 renewal (year 30)
Apr 15, 2026 → Apr 15, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
Transamerica Corporation · 117 live marks
included
Transamerica Tire Co.,Ltd · 30 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Transamerica Corporation trademarks.

How many trademarks does Transamerica Corporation have?

117 live US trademarks as of October 23, 2026: 114 registered and 3 pending applications. 3 were filed in 2026 so far.

What does Transamerica Corporation sell, according to its trademarks?

Mostly insurance & finance (Class 36, 102 live marks). Also advertising & business (Class 35) and education & entertainment (Class 41).

Who owns the TRANSAMERICA trademark?

TRANSAMERICA is owned by Transamerica Corporation. It was registered on July 11, 1961 (Reg. No. 0718358) and is live. The same owner holds 116 other live US marks.

When did Transamerica Corporation first file a trademark?

Its oldest live US filing dates from 1958: TRANSAMERICA, filed February 10, 1958.

Know the morning after Transamerica Corporation files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.