Trademark owner · USPTO register · rebuilt nightly

SUN Life Assurance Company Of Canada

66 live US trademarks, filing since 1996. 4 new applications filed this year.

Live marks
66
registered + pending
Registered
52
on the Principal Register
Pending
14
applications in progress
Filed in 2026
4
by filing date
Classes used
8
of 45 Nice classes
First filing
1996
30 years on the register
At a glanceplain-language reads of the register
Mostly insurance & finance: 58 of 66 live marks are in Class 36. Advertising & business (Class 35) is next with 27.
Filing faster than usual: 4 applications so far in 2026 against a yearly average of 2.1.
8 registrations have a maintenance filing due in the next 12 months.
Filing activityapplications per year, by filing date
0 4 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 4 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What SUN Life Assurance Company Of Canada filed most recently.

MarkClassFiledBasisStatusSerial
MAKING LIFE BRIGHTER 9, 35, 36, 37, 41, 42, 44, 45 Jul 21, 2026 — pending 50004714
GREENOAK INVESTMENT MANAGEMENT 36, 37, 41 Jun 4, 2026 — pending 99865624
GREENOAK INVESTMENTS 36, 37, 41 Jun 4, 2026 — pending 99865631
GREENOAK 36, 37, 41 Jun 4, 2026 — pending 99865638
SUNLIFE ADD LIFE TO YOUR YEARS 9, 35, 36, 37, 41, 42, 44, 45 Dec 8, 2025 — pending 99534923
SUNLIFE ADD LIFE TO YOUR YEARS 9, 35, 36, 37, 41, 42, 44, 45 Dec 8, 2025 — pending 99534978
SUN LIFE ADD LIFE TO YOUR YEARS 9, 35, 36, 37, 41, 42, 44, 45 Dec 8, 2025 — pending 99534998
SUN LIFE ADD LIFE TO YOUR YEARS 9, 35, 36, 37, 41, 42, 44, 45 Dec 8, 2025 — pending 99534921
SUNLIFE 9, 35, 36, 37, 41, 42, 44, 45 Sep 25, 2024 — pending 98769537
SUNLIFE 9, 35, 36, 37, 41, 42, 44, 45 Sep 25, 2024 — pending 98769548
Maintenance windows aheadnext 12 months · from registration dates
SUN LIFE CENTER FOR HEALTHY WORK · Reg. 5,078,742 · registered Nov 2016
Section 8 & 9 renewal (year 10)
Nov 8, 2025 → Nov 8, 2026
SIMPLE BENEFITS SOLUTIONS · Reg. 3,181,289 · registered Dec 2006
Section 8 & 9 renewal (year 20)
Dec 5, 2025 → Dec 5, 2026
ESSENTIALASSIST · Reg. 3,195,105 · registered Jan 2007
Section 8 & 9 renewal (year 20)
Jan 2, 2026 → Jan 2, 2027
CLINICAL 360 · Reg. 6,245,920 · registered Jan 2021
Section 8 declaration (years 5–6)
Jan 12, 2026 → Jan 12, 2027
ESSENTIALASSIST PLUS · Reg. 3,202,799 · registered Jan 2007
Section 8 & 9 renewal (year 20)
Jan 23, 2026 → Jan 23, 2027
LIFETIME OF SMILES · Reg. 3,224,926 · registered Apr 2007
Section 8 & 9 renewal (year 20)
Apr 3, 2026 → Apr 3, 2027
SUNSOLUTIONS PLUS · Reg. 3,279,383 · registered Aug 2007
Section 8 & 9 renewal (year 20)
Aug 14, 2026 → Aug 14, 2027
TEAM UP AGAINST DIABETES · Reg. 5,283,430 · registered Sep 2017
Section 8 & 9 renewal (year 10)
Sep 12, 2026 → Sep 12, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Common questions

About SUN Life Assurance Company Of Canada trademarks.

How many trademarks does SUN Life Assurance Company Of Canada have?

66 live US trademarks as of October 23, 2026: 52 registered and 14 pending applications. 4 were filed in 2026 so far.

What does SUN Life Assurance Company Of Canada sell, according to its trademarks?

Mostly insurance & finance (Class 36, 58 live marks). Also advertising & business (Class 35) and education & entertainment (Class 41).

Who owns the SUNADVISOR trademark?

SUNADVISOR is owned by SUN Life Assurance Company Of Canada. It was registered on September 23, 1997 (Reg. No. 2099327) and is live. The same owner holds 65 other live US marks.

When did SUN Life Assurance Company Of Canada first file a trademark?

Its oldest live US filing dates from 1996: SUNADVISOR, filed September 16, 1996.

Know the morning after SUN Life Assurance Company Of Canada files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.