Trademark owner · USPTO register · rebuilt nightly

Sanrio Company, Ltd.

167 live US trademarks, filing since 1980. 1 new application filed this year.

Live marks
167
registered + pending
Registered
159
on the Principal Register
Pending
8
applications in progress
Filed in 2026
1
by filing date
Classes used
31
of 45 Nice classes
First filing
1980
46 years on the register
At a glanceplain-language reads of the register
Spread across 31 classes. The largest is Class 16 (paper & printed matter) with 24 of 167 live marks.
8 registrations have a maintenance filing due in the next 12 months.
Filing activityapplications per year, by filing date
0 55 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 1 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Sanrio Company, Ltd. filed most recently.

MarkClassFiledBasisStatusSerial
HELLO KITTY PARTY LAND 9, 42 Apr 16, 2026 — published 99767835
KUROMI 27 Dec 4, 2023 — pending 98297409
HELLO KITTY 35, 43 Dec 4, 2023 — registered Dec 31 98297444
HELLO KITTY SUPER STYLE! 28 Dec 5, 2022 — published 97703962
HELLO KITTY SUPER STYLE! 30 Dec 5, 2022 — published 97703982
HELLO KITTY SUPER STYLE! 18 Dec 5, 2022 — published 97703926
HELLO KITTY SUPER STYLE! 41, 42 Dec 5, 2022 — published 97704035
HELLO KITTY SUPER STYLE! 9 Dec 5, 2022 — published 97703889
HELLO KITTY SUPER STYLE! 25 Dec 1, 2022 — published 97699718
ONE WORLD, CONNECTING SMILES. 35, 45 May 25, 2021 — registered Feb 20 90733445
Maintenance windows aheadnext 12 months · from registration dates
GUDETAMA · Reg. 5,074,714 · registered Nov 2016
Section 8 & 9 renewal (year 10)
Nov 1, 2025 → Nov 1, 2026
KEROPPI · Reg. 3,181,345 · registered Dec 2006
Section 8 & 9 renewal (year 20)
Dec 5, 2025 → Dec 5, 2026
KEROPPI · Reg. 3,181,347 · registered Dec 2006
Section 8 & 9 renewal (year 20)
Dec 5, 2025 → Dec 5, 2026
KEROPPI · Reg. 3,181,348 · registered Dec 2006
Section 8 & 9 renewal (year 20)
Dec 5, 2025 → Dec 5, 2026
AGGRETSUKO · Reg. 6,235,058 · registered Dec 2020
Section 8 declaration (years 5–6)
Dec 29, 2025 → Dec 29, 2026
LITTLE TWIN STARS · Reg. 3,245,990 · registered May 2007
Section 8 & 9 renewal (year 20)
May 29, 2026 → May 29, 2027
LITTLE TWIN STARS · Reg. 3,245,991 · registered May 2007
Section 8 & 9 renewal (year 20)
May 29, 2026 → May 29, 2027
LITTLE TWIN STARS · Reg. 3,245,992 · registered May 2007
Section 8 & 9 renewal (year 20)
May 29, 2026 → May 29, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Common questions

About Sanrio Company, Ltd. trademarks.

How many trademarks does Sanrio Company, Ltd. have?

167 live US trademarks as of October 23, 2026: 159 registered and 8 pending applications. 1 were filed in 2026 so far.

What does Sanrio Company, Ltd. sell, according to its trademarks?

Mostly paper & printed matter (Class 16, 24 live marks). Also leather goods (Class 18) and clothing & footwear (Class 25).

Who owns the LITTLE TWIN STARS trademark?

LITTLE TWIN STARS is owned by Sanrio Company, Ltd.. It was registered on April 6, 1982 (Reg. No. 1192946) and is live. The same owner holds 166 other live US marks.

When did Sanrio Company, Ltd. first file a trademark?

Its oldest live US filing dates from 1980: MY MELODY, filed February 25, 1980.

Know the morning after Sanrio Company, Ltd. files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.