Trademark owner · USPTO register · rebuilt nightly

Netflix, Inc.

73 live US trademarks, filing since 1997. 12 new applications filed this year.

Live marks
73
registered + pending
Registered
46
on the Principal Register
Pending
27
applications in progress
Filed in 2026
12
by filing date
Classes used
14
of 45 Nice classes
First filing
1997
29 years on the register
At a glanceplain-language reads of the register
Mostly education & entertainment: 40 of 73 live marks are in Class 41. Electronics & software (Class 9) is next with 23.
Filing faster than usual: 12 applications so far in 2026 against a yearly average of 4.6.
8 registrations have a maintenance filing due in the next 12 months, 6 already in the grace period.
Filing activityapplications per year, by filing date
0 12 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 12 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Netflix, Inc. filed most recently.

MarkClassFiledBasisStatusSerial
NETFLIX SHOP 35 Aug 13, 2026 — pending 50048725
THE NETFLIX EFFECT 35, 41 Jun 25, 2026 — pending 99906677
THE NETFLIX EFFECT 35, 41 Jun 25, 2026 — pending 99906659
LONG LIVE IMAGINATION 35 Jun 17, 2026 — pending 99891056
LONG LIVE IMAGINATION 41 Jun 17, 2026 — pending 99891109
WATCH. PLAY. GROW. 35 Jun 17, 2026 — pending 99891454
LITTLE STREAMERS 41 Jun 3, 2026 — pending 99862544
V/RTUALS 41 Jan 29, 2026 — registered Sep 1 99622147
NETFLIX V/RTUALS 41 Jan 26, 2026 in use pending 99615322
EYELINE 35, 41, 42 Jan 23, 2026 — published 99611521
Recently registeredlast 12 months
NETFLIX · Cl. 9, 16, 18, 21, 25, 28, 41, 43 · Reg. 8,503,951
Oct 13, 2026
NETFLIX · Cl. 41, 43 · Reg. 8,451,704
Sep 22, 2026
V/RTUALS · Cl. 41 · Reg. 8,420,216
Sep 1, 2026
NETFLIX ANIMATION STUDIOS · Cl. 41 · Reg. 8,102,480
Jan 13, 2026
N STUDIO · Cl. 9 · Reg. 8,069,682
Dec 16, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
NETFLIX · Reg. 6,119,304 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 4, 2027
Aug 4, 2025 → Aug 4, 2026
NETFLIX · Reg. 6,119,305 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 4, 2027
Aug 4, 2025 → Aug 4, 2026
NETFLIX · Reg. 6,119,528 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 4, 2027
Aug 4, 2025 → Aug 4, 2026
NETFLIX · Reg. 6,119,529 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 4, 2027
Aug 4, 2025 → Aug 4, 2026
NETFLIX · Reg. 6,119,530 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 4, 2027
Aug 4, 2025 → Aug 4, 2026
NETFLIX · Reg. 6,169,891 · registered Oct 2020
Section 8 declaration (years 5–6) · in grace period until Apr 6, 2027
Oct 6, 2025 → Oct 6, 2026
NETFLIX · Reg. 3,171,517 · registered Nov 2006
Section 8 & 9 renewal (year 20)
Nov 14, 2025 → Nov 14, 2026
NETFLIX · Reg. 3,194,832 · registered Jan 2007
Section 8 & 9 renewal (year 20)
Jan 2, 2026 → Jan 2, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Names on the registerwhat this page merges, and what it leaves out
Netflix, Inc. · 73 live marks
included
Netflix Studios, LLC · 275 live marks · may be a related company
separate page

Spellings are merged when they differ only in punctuation or legal suffix. Anything else stays separate rather than guessed.

Common questions

About Netflix, Inc. trademarks.

How many trademarks does Netflix, Inc. have?

73 live US trademarks as of October 23, 2026: 46 registered and 27 pending applications. 12 were filed in 2026 so far.

What does Netflix, Inc. sell, according to its trademarks?

Mostly education & entertainment (Class 41, 40 live marks). Also electronics & software (Class 9) and science & technology (saas) (Class 42).

Who owns the NETFLIX trademark?

NETFLIX is owned by Netflix, Inc.. It was registered on March 26, 2002 (Reg. No. 2552950) and is live. The same owner holds 72 other live US marks.

When did Netflix, Inc. first file a trademark?

Its oldest live US filing dates from 1997: NETFLIX, filed December 30, 1997.

Know the morning after Netflix, Inc. files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.