Trademark owner · USPTO register · rebuilt nightly

Bread Financial Payments, Inc.

71 live US trademarks, filing since 2002. 1 new application filed this year.

Live marks
71
registered + pending
Registered
68
on the Principal Register
Pending
3
applications in progress
Filed in 2026
1
by filing date
Classes used
4
of 45 Nice classes
First filing
2002
24 years on the register
At a glanceplain-language reads of the register
Mostly insurance & finance: 33 of 71 live marks are in Class 36. Advertising & business (Class 35) is next with 19.
6 registrations have a maintenance filing due in the next 12 months, 1 already in the grace period.
Filing activityapplications per year, by filing date
0 41 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 1 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Bread Financial Payments, Inc. filed most recently.

MarkClassFiledBasisStatusSerial
MADE FOR WHAT'S NEXT 36 Apr 8, 2026 — published 99751632
BREAD REWARDS 9, 35, 36, 42 Jun 25, 2024 — registered Oct 14 98617444
B BREAD REWARDS 9, 35, 36, 42 Jun 25, 2024 — registered Oct 14 98617446
BREAD SAVINGS 42 Oct 16, 2023 — registered Nov 26 98225081
B BREAD SAVINGS 42 Oct 16, 2023 — registered Nov 26 98225080
B BREAD SAVINGS 9 Oct 16, 2023 — registered Sep 24 98225107
BREAD SAVINGS 9 Oct 16, 2023 — registered Sep 24 98225130
B 9 Mar 10, 2022 — registered Feb 6 97306329
B 35 Mar 10, 2022 — registered Feb 13 97306332
B 36 Mar 10, 2022 — registered Feb 13 97306333
Maintenance windows aheadnext 12 months · from registration dates
O COMENITY DIRECT · Reg. 6,108,607 · registered Jul 2020
Section 8 declaration (years 5–6) · in grace period until Jan 21, 2027
Jul 21, 2025 → Jul 21, 2026
SIMPLYSHARE · Reg. 6,262,540 · registered Feb 2021
Section 8 declaration (years 5–6)
Feb 2, 2026 → Feb 2, 2027
ALLIANCE DATA SELECT · Reg. 6,283,525 · registered Mar 2021
Section 8 declaration (years 5–6)
Mar 2, 2026 → Mar 2, 2027
BREAD · Reg. 6,286,635 · registered Mar 2021
Section 8 declaration (years 5–6)
Mar 9, 2026 → Mar 9, 2027
EVERY CUSTOMER COUNTS · Reg. 5,185,549 · registered Apr 2017
Section 8 & 9 renewal (year 10)
Apr 18, 2026 → Apr 18, 2027
ACCOUNT ASSURE · Reg. 3,319,880 · registered Oct 2007
Section 8 & 9 renewal (year 20)
Oct 23, 2026 → Oct 23, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Common questions

About Bread Financial Payments, Inc. trademarks.

How many trademarks does Bread Financial Payments, Inc. have?

71 live US trademarks as of October 23, 2026: 68 registered and 3 pending applications. 1 were filed in 2026 so far.

What does Bread Financial Payments, Inc. sell, according to its trademarks?

Mostly insurance & finance (Class 36, 33 live marks). Also advertising & business (Class 35) and electronics & software (Class 9).

Who owns the MY WORLD trademark?

MY WORLD is owned by Bread Financial Payments, Inc.. It was registered on July 26, 2005 (Reg. No. 2978278) and is live. The same owner holds 70 other live US marks.

When did Bread Financial Payments, Inc. first file a trademark?

Its oldest live US filing dates from 2002: MY WORLD, filed August 14, 2002.

Know the morning after Bread Financial Payments, Inc. files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.