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Trademark owner · USPTO register · rebuilt nightly

Becle, S.A.B. DE C.V.

146 live US trademarks, filing since 1960. The 16th largest trademark holder in Class 33 (wines & spirits). 4 new applications filed this year.

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Live marks
146
registered + pending
Registered
105
on the Principal Register
Pending
41
1 open to opposition
Filed in 2026
4
by filing date
Classes used
7
of 45 Nice classes
First filing
1960
66 years on the register
At a glanceplain-language reads of the register
Mostly wines & spirits: 131 of 146 live marks are in Class 33. Beers & soft drinks (Class 32) is next with 13.
One mark is open to opposition now; the window closes Nov 5.
8 registrations have a maintenance filing due in the next 12 months, 2 already in the grace period.
Filing activityapplications per year, by filing date
0 24 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 4 so far

Marks held on the register, by filing date. 2026 is year to date.

Portfolio by classlive marks · rank among filers in that class

A multi-class mark counts once per class. Rank shown where the owner is in the class's top 50.

Latest activity

What Becle, S.A.B. DE C.V. filed most recently.

MarkClassFiledBasisStatusSerial
GRAN CENT 33 Sep 4, 2026 — pending 50091382
GRAN CENTENARIO LEYENDA 33 Aug 3, 2026 — pending 50028209
OSO NEGRO 33 Jul 28, 2026 — pending 50017435
ARCANGEL 33 May 11, 2026 — published · closes Nov 5 99816217
LUCHONES 33 Nov 13, 2025 — pending 99495547
GOAT: GREATEST OF ALL TEQUILAS 33 Sep 11, 2025 — pending 99387972
OFFICIAL TEQUILA OF FÚTBOL 33 Sep 11, 2025 — pending 99387985
TEQUILA OFICIAL DEL FÚTBOL 33 Sep 11, 2025 — pending 99387994
GALLARDO 32, 33 Sep 10, 2025 — pending 99385425
DON'T BE A GRINGO 33 Aug 12, 2025 — published 99333172
Open to opposition now30-day windows from publication
ARCANGEL · Cl. 33 · published Oct 6
closes Nov 5

Anyone who believes they would be harmed by registration can oppose during this window.

Recently registeredlast 12 months
SANTIN · Cl. 33 · Reg. 8,506,420
Oct 13, 2026
· A FAMILY OWNED COMPANY · GENERATIONS FOR 10 JOSE CUERVO DEVIL'S RESERVE RESERVA DEL DIABLO MÁS SABE EL DIABLO POR VIEJO. QUE POR DIABLO · Cl. 33 · Reg. 8,487,612
Oct 6, 2026
CAFÉ DE OLLA · Cl. 33 · Reg. 8,398,029
Aug 18, 2026
JOSE CUERVO DEVIL'S RESERVE · Cl. 33 · Reg. 8,179,530
Mar 17, 2026
DEVIL'S RESERVE · Cl. 33 · Reg. 8,179,531
Mar 17, 2026
YOGANA · Cl. 33 · Reg. 8,140,239
Feb 17, 2026
CAKEQUILA · Cl. 29, 30 · Reg. 8,123,224
Feb 3, 2026
GRAN CENTENARIO GALLARDO · Cl. 33 · Reg. 8,064,263
Dec 16, 2025

Registration starts the maintenance clock: a Section 8 declaration is due between years 5 and 6.

Maintenance windows aheadnext 12 months · from registration dates
ARCHANGEL · Reg. 6,136,492 · registered Aug 2020
Section 8 declaration (years 5–6) · in grace period until Feb 25, 2027
Aug 25, 2025 → Aug 25, 2026
GRAN CENTENARIO · Reg. 6,147,614 · registered Sep 2020
Section 8 declaration (years 5–6) · in grace period until Mar 8, 2027
Sep 8, 2025 → Sep 8, 2026
JOSE CUERVO · Reg. 3,169,796 · registered Nov 2006
Section 8 & 9 renewal (year 20)
Nov 7, 2025 → Nov 7, 2026
GRAN CENTENARIO LEYENDA · Reg. 6,239,953 · registered Jan 2021
Section 8 declaration (years 5–6)
Jan 5, 2026 → Jan 5, 2027
TRABAJO PASION HONESTIDAD · Reg. 6,284,356 · registered Mar 2021
Section 8 declaration (years 5–6)
Mar 2, 2026 → Mar 2, 2027
RESERVA DE LA FAMILIA · Reg. 2,065,391 · registered May 1997
Section 8 & 9 renewal (year 30)
May 27, 2026 → May 27, 2027
AGAVERO · Reg. 2,091,644 · registered Aug 1997
Section 8 & 9 renewal (year 30)
Aug 26, 2026 → Aug 26, 2027
JOSE CUERVO FABRICA LA ROJENA TEQUILA · Reg. 1,459,451 · registered Sep 1987
Section 8 & 9 renewal (year 40)
Sep 29, 2026 → Sep 29, 2027

A filing missed by the due date enters a six-month grace period, then the registration cancels.

Other large filers in Class 33Full ranking →
Ghost Global LLC 370 live
Common questions

About Becle, S.A.B. DE C.V. trademarks.

How many trademarks does Becle, S.A.B. DE C.V. have?

146 live US trademarks as of October 23, 2026: 105 registered and 41 pending applications. 4 were filed in 2026 so far.

What does Becle, S.A.B. DE C.V. sell, according to its trademarks?

Mostly wines & spirits (Class 33, 131 live marks). Also beers & soft drinks (Class 32) and staple foods (Class 30).

Who owns the JOSE CUERVO trademark?

JOSE CUERVO is owned by Becle, S.A.B. DE C.V.. It was registered on February 21, 1961 (Reg. No. 0711630) and is live. The same owner holds 145 other live US marks.

When did Becle, S.A.B. DE C.V. first file a trademark?

Its oldest live US filing dates from 1960: JOSE CUERVO, filed April 1, 1960.

Know the morning after Becle, S.A.B. DE C.V. files.

Watch this company in Thorgate and get an alert for every new application, registration, publication and lapse, with the opposition deadline already worked out. Or monitor your own marks for conflicts with theirs.

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Data: USPTO trademark bulk files, processed nightly by Thorgate. Last rebuilt October 23, 2026. Counts cover the US federal register only, not state or foreign marks. Owner names are shown as recorded by the USPTO. This page reports public-record facts and dates and is not legal advice. For the official record of any mark, follow its serial number to USPTO TSDR.